Velour Raw is a low-contrast serif font designed for editorial typography, branding and smaller text, available in six weights from Thin to Bold.

Velour is a soft textile with a dense pile surface, created by cutting or forming raised loops of yarn. Its texture is smooth, plush, and slightly reflective, with the direction of the pile affecting both its appearance and feel. Raw velour has a more irregular and less polished character than highly finished velour. The surface may appear slightly uneven or naturally textured, allowing variations in the pile to remain visible and giving the fabric a softer, more tactile appearance.

Velour may be produced from cotton, silk, wool, or synthetic fibers such as polyester. Its fiber content affects the fabric’s weight, softness, sheen, and durability, while the raised pile creates a dense surface with visible depth and richness. Light interacts with the pile differently depending on the direction of the fibers. Brushing the surface can shift its tone, creating lighter and darker areas that further emphasize the fabric’s distinctive surface texture.